The Who, The What, and the Why of Social Selling


Are you getting tired of social selling? We’ve decided to speak our mind about the truth of social selling and ask industry experts to explain the who, the what, and the why of social selling. In this episode, we debate the fundamentals of social selling with Larry Levine, founder of Social Sales Academy. We put Larry on the spot with tough questions such as, “Why is there so much data lacking about social selling results?”, “What should reps do to be successful when social selling?” and “What does social selling even mean?”

In This Episode You’ll Learn:

  • Why social selling often does or doesn’t work
  • What tactics sales reps are utilizing to win using social
  • What is the difference between social and digital and how can reps navigate the change

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The post The Who, The What, and the Why of Social Selling appeared first on InsideSales.

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