{"id":9072546349330,"title":"AdRoll Pause a Campaign Integration","handle":"adroll-pause-a-campaign-integration","description":"\u003cbody\u003e\n\n\n \u003cmeta charset=\"UTF-8\"\u003e\n \u003ctitle\u003eAdRoll Pause a Campaign Integration\u003c\/title\u003e\n \u003cstyle\u003e\n body {\n font-family: Arial, sans-serif;\n margin: 20px;\n }\n h1 {\n color: #333;\n }\n p {\n font-size: 16px;\n line-height: 1.6;\n }\n ul {\n margin: 10px 0;\n }\n \u003c\/style\u003e\n\n\n \u003ch1\u003eAdRoll Pause a Campaign Integration\u003c\/h1\u003e\n \u003cp\u003e\n The AdRoll Pause a Campaign API endpoint is a programmable interface provided by AdRoll, a widely used advertising platform focused on retargeting, which helps businesses reach their target audience effectively. This endpoint is specifically designed to allow advertisers and developers to programmatically pause an ongoing campaign within their AdRoll account.\n \u003c\/p\u003e\n\n \u003cp\u003e\n There are multiple applications and problems this API endpoint can address:\n \u003c\/p\u003e\n\n \u003cul\u003e\n \u003cli\u003e\n \u003cstrong\u003eAutomated Budget Control:\u003c\/strong\u003e By integrating this endpoint, advertisers can implement an automated system to pause campaigns once they reach a certain spend level to prevent budget overruns.\n \u003c\/li\u003e\n \u003cli\u003e\n \u003cstrong\u003ePerformance-based Campaign Management:\u003c\/strong\u003e If a campaign is underperforming against set KPIs, the API can be triggered to pause the campaign, allowing for a reassessment or reallocation of marketing funds to more effective initiatives.\n \u003c\/li\u003e\n \u003cli\u003e\n \u003cstrong\u003eTimed Campaigns:\u003c\/strong\u003e For campaigns that are meant to run during specific times or dates, such as seasonal promotions or flash sales, the endpoint can pause the campaign automatically once the designated timeframe ends.\n \u003c\/li\u003e\n \u003cli\u003e\n \u003cstrong\u003eMaintenance Windows:\u003c\/strong\u003e During maintenance or updates to landing pages or the tracking infrastructure, campaigns can be paused to avoid directing traffic to potentially broken experiences or collecting inaccurate data.\n \u003c\/li\u003e\n \u003cli\u003e\n \u003cstrong\u003eRapid Response to External Events:\u003c\/strong\u003e In cases of unforeseen events, such as a PR crisis or website outage, this API allows for swift pausing of campaigns to prevent unnecessary spend or negative user experiences.\n \u003c\/li\u003e\n \u003c\/ul\u003e\n\n \u003cp\u003e\n In essence, the AdRoll Pause a Campaign API provides advertisers with greater flexibility and control over their marketing campaigns. Utilizing this endpoint can lead to more efficient budget usage, improved performance optimization, and enhanced adaptability to changing conditions.\n \u003c\/p\u003e\n\n \u003cp\u003e\n To integrate this API endpoint, one would typically need to have a solid understanding of HTTP methods, authentication mechanisms, and AdRoll's specific API documentation. Once integrated, it is crucial to handle the API's responses appropriately, including understanding any error messages and ensuring that any system that utilizes the endpoint does so considering rate limits and other best practices recommended by AdRoll.\n \u003c\/p\u003e\n\n \u003cp\u003e\n By leveraging the power of this API, advertisers can mitigate problems related to ad spend waste, underperforming campaigns, or poorly timed marketing efforts. It acts as a valuable tool in an advertiser's arsenal for managing online advertising campaigns more effectively for higher ROI and greater marketing success.\n \u003c\/p\u003e\n\n\u003c\/body\u003e","published_at":"2024-02-15T23:31:18-06:00","created_at":"2024-02-15T23:31:19-06:00","vendor":"AdRoll","type":"Integration","tags":[],"price":0,"price_min":0,"price_max":0,"available":true,"price_varies":false,"compare_at_price":null,"compare_at_price_min":0,"compare_at_price_max":0,"compare_at_price_varies":false,"variants":[{"id":48049851302162,"title":"Default Title","option1":"Default Title","option2":null,"option3":null,"sku":"","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"AdRoll Pause a Campaign Integration","public_title":null,"options":["Default Title"],"price":0,"weight":0,"compare_at_price":null,"inventory_management":null,"barcode":null,"requires_selling_plan":false,"selling_plan_allocations":[]}],"images":["\/\/consultantsinabox.com\/cdn\/shop\/products\/1e73ccf2eca5a1f19967cfdb90c77ec3_5071cc36-304c-443b-8e7a-75477cd7b35a.png?v=1708061479"],"featured_image":"\/\/consultantsinabox.com\/cdn\/shop\/products\/1e73ccf2eca5a1f19967cfdb90c77ec3_5071cc36-304c-443b-8e7a-75477cd7b35a.png?v=1708061479","options":["Title"],"media":[{"alt":"AdRoll Logo","id":37519536554258,"position":1,"preview_image":{"aspect_ratio":1.0,"height":960,"width":960,"src":"\/\/consultantsinabox.com\/cdn\/shop\/products\/1e73ccf2eca5a1f19967cfdb90c77ec3_5071cc36-304c-443b-8e7a-75477cd7b35a.png?v=1708061479"},"aspect_ratio":1.0,"height":960,"media_type":"image","src":"\/\/consultantsinabox.com\/cdn\/shop\/products\/1e73ccf2eca5a1f19967cfdb90c77ec3_5071cc36-304c-443b-8e7a-75477cd7b35a.png?v=1708061479","width":960}],"requires_selling_plan":false,"selling_plan_groups":[],"content":"\u003cbody\u003e\n\n\n \u003cmeta charset=\"UTF-8\"\u003e\n \u003ctitle\u003eAdRoll Pause a Campaign Integration\u003c\/title\u003e\n \u003cstyle\u003e\n body {\n font-family: Arial, sans-serif;\n margin: 20px;\n }\n h1 {\n color: #333;\n }\n p {\n font-size: 16px;\n line-height: 1.6;\n }\n ul {\n margin: 10px 0;\n }\n \u003c\/style\u003e\n\n\n \u003ch1\u003eAdRoll Pause a Campaign Integration\u003c\/h1\u003e\n \u003cp\u003e\n The AdRoll Pause a Campaign API endpoint is a programmable interface provided by AdRoll, a widely used advertising platform focused on retargeting, which helps businesses reach their target audience effectively. This endpoint is specifically designed to allow advertisers and developers to programmatically pause an ongoing campaign within their AdRoll account.\n \u003c\/p\u003e\n\n \u003cp\u003e\n There are multiple applications and problems this API endpoint can address:\n \u003c\/p\u003e\n\n \u003cul\u003e\n \u003cli\u003e\n \u003cstrong\u003eAutomated Budget Control:\u003c\/strong\u003e By integrating this endpoint, advertisers can implement an automated system to pause campaigns once they reach a certain spend level to prevent budget overruns.\n \u003c\/li\u003e\n \u003cli\u003e\n \u003cstrong\u003ePerformance-based Campaign Management:\u003c\/strong\u003e If a campaign is underperforming against set KPIs, the API can be triggered to pause the campaign, allowing for a reassessment or reallocation of marketing funds to more effective initiatives.\n \u003c\/li\u003e\n \u003cli\u003e\n \u003cstrong\u003eTimed Campaigns:\u003c\/strong\u003e For campaigns that are meant to run during specific times or dates, such as seasonal promotions or flash sales, the endpoint can pause the campaign automatically once the designated timeframe ends.\n \u003c\/li\u003e\n \u003cli\u003e\n \u003cstrong\u003eMaintenance Windows:\u003c\/strong\u003e During maintenance or updates to landing pages or the tracking infrastructure, campaigns can be paused to avoid directing traffic to potentially broken experiences or collecting inaccurate data.\n \u003c\/li\u003e\n \u003cli\u003e\n \u003cstrong\u003eRapid Response to External Events:\u003c\/strong\u003e In cases of unforeseen events, such as a PR crisis or website outage, this API allows for swift pausing of campaigns to prevent unnecessary spend or negative user experiences.\n \u003c\/li\u003e\n \u003c\/ul\u003e\n\n \u003cp\u003e\n In essence, the AdRoll Pause a Campaign API provides advertisers with greater flexibility and control over their marketing campaigns. Utilizing this endpoint can lead to more efficient budget usage, improved performance optimization, and enhanced adaptability to changing conditions.\n \u003c\/p\u003e\n\n \u003cp\u003e\n To integrate this API endpoint, one would typically need to have a solid understanding of HTTP methods, authentication mechanisms, and AdRoll's specific API documentation. Once integrated, it is crucial to handle the API's responses appropriately, including understanding any error messages and ensuring that any system that utilizes the endpoint does so considering rate limits and other best practices recommended by AdRoll.\n \u003c\/p\u003e\n\n \u003cp\u003e\n By leveraging the power of this API, advertisers can mitigate problems related to ad spend waste, underperforming campaigns, or poorly timed marketing efforts. It acts as a valuable tool in an advertiser's arsenal for managing online advertising campaigns more effectively for higher ROI and greater marketing success.\n \u003c\/p\u003e\n\n\u003c\/body\u003e"}

AdRoll Pause a Campaign Integration

service Description
AdRoll Pause a Campaign Integration

AdRoll Pause a Campaign Integration

The AdRoll Pause a Campaign API endpoint is a programmable interface provided by AdRoll, a widely used advertising platform focused on retargeting, which helps businesses reach their target audience effectively. This endpoint is specifically designed to allow advertisers and developers to programmatically pause an ongoing campaign within their AdRoll account.

There are multiple applications and problems this API endpoint can address:

  • Automated Budget Control: By integrating this endpoint, advertisers can implement an automated system to pause campaigns once they reach a certain spend level to prevent budget overruns.
  • Performance-based Campaign Management: If a campaign is underperforming against set KPIs, the API can be triggered to pause the campaign, allowing for a reassessment or reallocation of marketing funds to more effective initiatives.
  • Timed Campaigns: For campaigns that are meant to run during specific times or dates, such as seasonal promotions or flash sales, the endpoint can pause the campaign automatically once the designated timeframe ends.
  • Maintenance Windows: During maintenance or updates to landing pages or the tracking infrastructure, campaigns can be paused to avoid directing traffic to potentially broken experiences or collecting inaccurate data.
  • Rapid Response to External Events: In cases of unforeseen events, such as a PR crisis or website outage, this API allows for swift pausing of campaigns to prevent unnecessary spend or negative user experiences.

In essence, the AdRoll Pause a Campaign API provides advertisers with greater flexibility and control over their marketing campaigns. Utilizing this endpoint can lead to more efficient budget usage, improved performance optimization, and enhanced adaptability to changing conditions.

To integrate this API endpoint, one would typically need to have a solid understanding of HTTP methods, authentication mechanisms, and AdRoll's specific API documentation. Once integrated, it is crucial to handle the API's responses appropriately, including understanding any error messages and ensuring that any system that utilizes the endpoint does so considering rate limits and other best practices recommended by AdRoll.

By leveraging the power of this API, advertisers can mitigate problems related to ad spend waste, underperforming campaigns, or poorly timed marketing efforts. It acts as a valuable tool in an advertiser's arsenal for managing online advertising campaigns more effectively for higher ROI and greater marketing success.

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