{"id":9383616676114,"title":"Emma Watch Message Opened Integration","handle":"emma-watch-message-opened-integration","description":"\u003cbody\u003e\n\n\n \u003cmeta charset=\"UTF-8\"\u003e\n \u003ctitle\u003eAPI Endpoint: Watch Message Opened\u003c\/title\u003e\n \u003cstyle\u003e\n body { font-family: Arial, sans-serif; }\n h1 { color: #333; }\n p { line-height: 1.5; }\n code { background-color: #f9f9f9; padding: 2px 4px; }\n \u003c\/style\u003e\n\n\n \u003ch1\u003eUnderstanding the \"Watch Message Opened\" API Endpoint\u003c\/h1\u003e\n \u003cp\u003eThe \"Watch Message Opened\" API endpoint likely refers to a feature within an email service provider (ESP) or a customer relationship management (CRM) platform. This API endpoint allows the integration of email open tracking functionality into various systems and applications. It's primarily used to notify a server, system, or application when a recipient opens an email.\u003c\/p\u003e\n\n \u003cp\u003eWhen an email is sent through a platform that supports this feature, a tiny, transparent image—often referred to as a tracking pixel—is embedded within the content of the email. This image is hosted on a server, and when the email is opened by the recipient, their email client sends a request to load the image. The \"Watch Message Opened\" API endpoint then captures this image load event, which is logged as an \"open\" for that particular email.\u003c\/p\u003e\n\n \u003cp\u003eProblems that can be solved with this API endpoint include:\u003c\/p\u003e\n \u003cul\u003e\n \u003cli\u003e\n\u003cstrong\u003eMarketing Analytics:\u003c\/strong\u003e By receiving data on email open rates, marketers can gauge the effectiveness of their email campaigns. This allows them to optimize subject lines, sending times, and content for higher engagement.\u003c\/li\u003e\n \u003cli\u003e\n\u003cstrong\u003eLead Scoring:\u003c\/strong\u003e Sales teams can use open rates as part of their lead scoring system. Leads that frequently open emails may be more engaged and thus score higher, indicating a higher likelihood of conversion.\u003c\/li\u003e\n \u003cli\u003e\n\u003cstrong\u003eAutomation Triggers:\u003c\/strong\u003e Open events can trigger automated workflows. For example, if a recipient opens a promotional email, it could automatically trigger a follow-up email or a special discount offer.\u003c\/li\u003e\n \u003cli\u003e\n\u003cstrong\u003eImprove Email Deliverability:\u003c\/strong\u003e By monitoring open rates, organizations can identify and remove unengaged subscribers from their mailing list, thus improving the deliverability and reputation of their emails.\u003c\/li\u003e\n \u003cli\u003e\n\u003cstrong\u003eReal-time Alerts:\u003c\/strong\u003e For critical time-sensitive communications, such as transactional emails, real-time open notifications can be crucial for support teams to ensure the recipient has received and viewed important information.\u003c\/li\u003e\n \u003c\/ul\u003e\n\n \u003cp\u003eTo implement this feature, developers can call the API endpoint in the following manner:\u003c\/p\u003e\n \u003ccode\u003e\n POST \/api\/v1\/messages\/watch-opened\n \u003c\/code\u003e\n\n \u003cp\u003eThis POST request would typically include JSON data such as the unique identifier for the email message, and possibly a callback URL where the event information should be sent upon an email being opened.\u003c\/p\u003e\n\n \u003cp\u003eIt's worth noting that email open tracking has privacy implications and is subject to regulations such as GDPR. Users must be informed and, in some jurisdictions, consent must be obtained for tracking their interactions with emails. Furthermore, some email clients offer features to block or disable image loading to prevent tracking, which can affect the accuracy of open tracking mechanisms.\u003c\/p\u003e\n\n\u003c\/body\u003e","published_at":"2024-04-26T06:56:04-05:00","created_at":"2024-04-26T06:56:05-05:00","vendor":"Emma","type":"Integration","tags":[],"price":0,"price_min":0,"price_max":0,"available":true,"price_varies":false,"compare_at_price":null,"compare_at_price_min":0,"compare_at_price_max":0,"compare_at_price_varies":false,"variants":[{"id":48928566575378,"title":"Default Title","option1":"Default Title","option2":null,"option3":null,"sku":"","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Emma Watch Message Opened Integration","public_title":null,"options":["Default Title"],"price":0,"weight":0,"compare_at_price":null,"inventory_management":null,"barcode":null,"requires_selling_plan":false,"selling_plan_allocations":[]}],"images":["\/\/consultantsinabox.com\/cdn\/shop\/files\/25789e664cd71a6e3a1288a6f8fee351_4490e686-7f27-48d4-922c-d77fb10c3e30.jpg?v=1714132565"],"featured_image":"\/\/consultantsinabox.com\/cdn\/shop\/files\/25789e664cd71a6e3a1288a6f8fee351_4490e686-7f27-48d4-922c-d77fb10c3e30.jpg?v=1714132565","options":["Title"],"media":[{"alt":"Emma Logo","id":38816006734098,"position":1,"preview_image":{"aspect_ratio":2.66,"height":902,"width":2399,"src":"\/\/consultantsinabox.com\/cdn\/shop\/files\/25789e664cd71a6e3a1288a6f8fee351_4490e686-7f27-48d4-922c-d77fb10c3e30.jpg?v=1714132565"},"aspect_ratio":2.66,"height":902,"media_type":"image","src":"\/\/consultantsinabox.com\/cdn\/shop\/files\/25789e664cd71a6e3a1288a6f8fee351_4490e686-7f27-48d4-922c-d77fb10c3e30.jpg?v=1714132565","width":2399}],"requires_selling_plan":false,"selling_plan_groups":[],"content":"\u003cbody\u003e\n\n\n \u003cmeta charset=\"UTF-8\"\u003e\n \u003ctitle\u003eAPI Endpoint: Watch Message Opened\u003c\/title\u003e\n \u003cstyle\u003e\n body { font-family: Arial, sans-serif; }\n h1 { color: #333; }\n p { line-height: 1.5; }\n code { background-color: #f9f9f9; padding: 2px 4px; }\n \u003c\/style\u003e\n\n\n \u003ch1\u003eUnderstanding the \"Watch Message Opened\" API Endpoint\u003c\/h1\u003e\n \u003cp\u003eThe \"Watch Message Opened\" API endpoint likely refers to a feature within an email service provider (ESP) or a customer relationship management (CRM) platform. This API endpoint allows the integration of email open tracking functionality into various systems and applications. It's primarily used to notify a server, system, or application when a recipient opens an email.\u003c\/p\u003e\n\n \u003cp\u003eWhen an email is sent through a platform that supports this feature, a tiny, transparent image—often referred to as a tracking pixel—is embedded within the content of the email. This image is hosted on a server, and when the email is opened by the recipient, their email client sends a request to load the image. The \"Watch Message Opened\" API endpoint then captures this image load event, which is logged as an \"open\" for that particular email.\u003c\/p\u003e\n\n \u003cp\u003eProblems that can be solved with this API endpoint include:\u003c\/p\u003e\n \u003cul\u003e\n \u003cli\u003e\n\u003cstrong\u003eMarketing Analytics:\u003c\/strong\u003e By receiving data on email open rates, marketers can gauge the effectiveness of their email campaigns. This allows them to optimize subject lines, sending times, and content for higher engagement.\u003c\/li\u003e\n \u003cli\u003e\n\u003cstrong\u003eLead Scoring:\u003c\/strong\u003e Sales teams can use open rates as part of their lead scoring system. Leads that frequently open emails may be more engaged and thus score higher, indicating a higher likelihood of conversion.\u003c\/li\u003e\n \u003cli\u003e\n\u003cstrong\u003eAutomation Triggers:\u003c\/strong\u003e Open events can trigger automated workflows. For example, if a recipient opens a promotional email, it could automatically trigger a follow-up email or a special discount offer.\u003c\/li\u003e\n \u003cli\u003e\n\u003cstrong\u003eImprove Email Deliverability:\u003c\/strong\u003e By monitoring open rates, organizations can identify and remove unengaged subscribers from their mailing list, thus improving the deliverability and reputation of their emails.\u003c\/li\u003e\n \u003cli\u003e\n\u003cstrong\u003eReal-time Alerts:\u003c\/strong\u003e For critical time-sensitive communications, such as transactional emails, real-time open notifications can be crucial for support teams to ensure the recipient has received and viewed important information.\u003c\/li\u003e\n \u003c\/ul\u003e\n\n \u003cp\u003eTo implement this feature, developers can call the API endpoint in the following manner:\u003c\/p\u003e\n \u003ccode\u003e\n POST \/api\/v1\/messages\/watch-opened\n \u003c\/code\u003e\n\n \u003cp\u003eThis POST request would typically include JSON data such as the unique identifier for the email message, and possibly a callback URL where the event information should be sent upon an email being opened.\u003c\/p\u003e\n\n \u003cp\u003eIt's worth noting that email open tracking has privacy implications and is subject to regulations such as GDPR. Users must be informed and, in some jurisdictions, consent must be obtained for tracking their interactions with emails. Furthermore, some email clients offer features to block or disable image loading to prevent tracking, which can affect the accuracy of open tracking mechanisms.\u003c\/p\u003e\n\n\u003c\/body\u003e"}