{"id":9452021252370,"title":"MailerLite Update a Campaign Integration","handle":"mailerlite-update-a-campaign-integration","description":"\u003ch2\u003eUnderstanding the Update a Campaign Endpoint in MailerLite API\u003c\/h2\u003e\n\n\u003cp\u003eThe MailerLite API provides various endpoints for managing email campaigns, and one of the useful endpoints is \"Update a Campaign.\" This particular endpoint allows users to update the settings and content of an existing email campaign after it's been created but before it's sent. The \"Update a Campaign\" endpoint is instrumental in enhancing and refining email marketing strategies to improve engagement and effectiveness.\u003c\/p\u003e\n\n\u003ch3\u003eUse Cases for Update a Campaign Endpoint\u003c\/h3\u003e\n\n\u003cp\u003eUsing the Update a Campaign endpoint, several aspects of an email campaign can be modified, including:\u003c\/p\u003e\n\n\u003cul\u003e\n \u003cli\u003eSubject line\u003c\/li\u003e\n \u003cli\u003eSender's name and email address\u003c\/li\u003e\n \u003cli\u003eEmail content (text, HTML)\u003c\/li\u003e\n \u003cli\u003eTracking options\u003c\/li\u003e\n \u003cli\u003eSchedule for sending\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eBy controlling these attributes, marketers and developers can solve a variety of problems and optimize campaigns:\u003c\/p\u003e\n\n\u003ch4\u003eContent Revisions\u003c\/h4\u003e\n\u003cp\u003eIf an error is spotted in the campaign content or if there is a need for a last-minute change, the Update a Campaign endpoint can be called to correct or update the content without creating a new campaign from scratch.\u003c\/p\u003e\n\n\u003ch4\u003eTesting and Optimization\u003c\/h4\u003e\n\u003cp\u003eIt's common to continually test different elements of an email, such as subject lines or call-to-action buttons, to see what yields the best open and click-through rates. The Update a Campaign endpoint allows for easy adjustments and A\/B testing scenarios without the need to duplicate campaigns.\u003c\/p\u003e\n\n\u003ch4\u003eScheduling Adjustments\u003c\/h4\u003e\n\u003cp\u003eAt times, campaigns may need to be rescheduled due to changing business needs or external events. This endpoint allows users to update the scheduled time for a campaign launch.\u003c\/p\u003e\n\n\u003ch4\u003eTracking Changes\u003c\/h4\u003e\n\u003cp\u003eAdding, removing, or updating tracking parameters is essential for analyzing the success of campaigns. The endpoint can be used to modify these settings to ensure accurate monitoring of key performance indicators.\u003c\/p\u003e\n\n\u003ch3\u003eHow to Use the Update a Campaign Endpoint\u003c\/h3\u003e\n\n\u003cp\u003eTo update a campaign using the MailerLite API, users must make a PUT request to the specific campaign's endpoint, supplying the campaign ID and updated data in the request body. It's important to note that only campaigns that have not been sent are eligible for updating. Also, while some fields can be updated after campaign delivery, options like content cannot be changed post-send.\u003c\/p\u003e\n\n\u003cp\u003eThe actual implementation requires proper authentication and adherence to rate limits set by MailerLite, ensuring secure and effective usage of the service.\u003c\/p\u003e\n\n\u003ch3\u003ePotential Challenges and Considerations\u003c\/h3\u003e\n\n\u003cp\u003eWhile the Update a Campaign endpoint is powerful, there are potential pitfalls to be aware of:\u003c\/p\u003e\n\n\u003cul\u003e\n \u003cli\u003e\n\u003cstrong\u003ePartial Updates:\u003c\/strong\u003e Not all fields may be partially updatable, and overlooking certain required fields can result in errors.\u003c\/li\u003e\n \u003cli\u003e\n\u003cstrong\u003eContent Validation:\u003c\/strong\u003e Updated content must be checked to ensure it conforms to MailerLite's standards and does not trigger spam filters.\u003c\/li\u003e\n \u003cli\u003e\n\u003cstrong\u003eRate Limits:\u003c\/strong\u003e MailerLite imposes rate limits on API calls, which may restrict the frequency of updates.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eIn summary, the Update a Campaign endpoint in MailerLite's API is a versatile tool for email marketers aiming to refine their campaigns, react to feedback, and improve overall engagement, provided these operations are performed within the constraints of already-sent campaigns and API usage limits.\u003c\/p\u003e","published_at":"2024-05-13T14:56:14-05:00","created_at":"2024-05-13T14:56:15-05:00","vendor":"MailerLite","type":"Integration","tags":[],"price":0,"price_min":0,"price_max":0,"available":true,"price_varies":false,"compare_at_price":null,"compare_at_price_min":0,"compare_at_price_max":0,"compare_at_price_varies":false,"variants":[{"id":49121243693330,"title":"Default Title","option1":"Default Title","option2":null,"option3":null,"sku":"","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"MailerLite Update a Campaign Integration","public_title":null,"options":["Default Title"],"price":0,"weight":0,"compare_at_price":null,"inventory_management":null,"barcode":null,"requires_selling_plan":false,"selling_plan_allocations":[]}],"images":["\/\/consultantsinabox.com\/cdn\/shop\/files\/940bda92cb7c3d9f8a4a814b04d3e70f_e3a97bf7-e1c3-41bf-8d1b-fa363e7767df.png?v=1715630175"],"featured_image":"\/\/consultantsinabox.com\/cdn\/shop\/files\/940bda92cb7c3d9f8a4a814b04d3e70f_e3a97bf7-e1c3-41bf-8d1b-fa363e7767df.png?v=1715630175","options":["Title"],"media":[{"alt":"MailerLite Logo","id":39145189441810,"position":1,"preview_image":{"aspect_ratio":1.25,"height":640,"width":800,"src":"\/\/consultantsinabox.com\/cdn\/shop\/files\/940bda92cb7c3d9f8a4a814b04d3e70f_e3a97bf7-e1c3-41bf-8d1b-fa363e7767df.png?v=1715630175"},"aspect_ratio":1.25,"height":640,"media_type":"image","src":"\/\/consultantsinabox.com\/cdn\/shop\/files\/940bda92cb7c3d9f8a4a814b04d3e70f_e3a97bf7-e1c3-41bf-8d1b-fa363e7767df.png?v=1715630175","width":800}],"requires_selling_plan":false,"selling_plan_groups":[],"content":"\u003ch2\u003eUnderstanding the Update a Campaign Endpoint in MailerLite API\u003c\/h2\u003e\n\n\u003cp\u003eThe MailerLite API provides various endpoints for managing email campaigns, and one of the useful endpoints is \"Update a Campaign.\" This particular endpoint allows users to update the settings and content of an existing email campaign after it's been created but before it's sent. The \"Update a Campaign\" endpoint is instrumental in enhancing and refining email marketing strategies to improve engagement and effectiveness.\u003c\/p\u003e\n\n\u003ch3\u003eUse Cases for Update a Campaign Endpoint\u003c\/h3\u003e\n\n\u003cp\u003eUsing the Update a Campaign endpoint, several aspects of an email campaign can be modified, including:\u003c\/p\u003e\n\n\u003cul\u003e\n \u003cli\u003eSubject line\u003c\/li\u003e\n \u003cli\u003eSender's name and email address\u003c\/li\u003e\n \u003cli\u003eEmail content (text, HTML)\u003c\/li\u003e\n \u003cli\u003eTracking options\u003c\/li\u003e\n \u003cli\u003eSchedule for sending\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eBy controlling these attributes, marketers and developers can solve a variety of problems and optimize campaigns:\u003c\/p\u003e\n\n\u003ch4\u003eContent Revisions\u003c\/h4\u003e\n\u003cp\u003eIf an error is spotted in the campaign content or if there is a need for a last-minute change, the Update a Campaign endpoint can be called to correct or update the content without creating a new campaign from scratch.\u003c\/p\u003e\n\n\u003ch4\u003eTesting and Optimization\u003c\/h4\u003e\n\u003cp\u003eIt's common to continually test different elements of an email, such as subject lines or call-to-action buttons, to see what yields the best open and click-through rates. The Update a Campaign endpoint allows for easy adjustments and A\/B testing scenarios without the need to duplicate campaigns.\u003c\/p\u003e\n\n\u003ch4\u003eScheduling Adjustments\u003c\/h4\u003e\n\u003cp\u003eAt times, campaigns may need to be rescheduled due to changing business needs or external events. This endpoint allows users to update the scheduled time for a campaign launch.\u003c\/p\u003e\n\n\u003ch4\u003eTracking Changes\u003c\/h4\u003e\n\u003cp\u003eAdding, removing, or updating tracking parameters is essential for analyzing the success of campaigns. The endpoint can be used to modify these settings to ensure accurate monitoring of key performance indicators.\u003c\/p\u003e\n\n\u003ch3\u003eHow to Use the Update a Campaign Endpoint\u003c\/h3\u003e\n\n\u003cp\u003eTo update a campaign using the MailerLite API, users must make a PUT request to the specific campaign's endpoint, supplying the campaign ID and updated data in the request body. It's important to note that only campaigns that have not been sent are eligible for updating. Also, while some fields can be updated after campaign delivery, options like content cannot be changed post-send.\u003c\/p\u003e\n\n\u003cp\u003eThe actual implementation requires proper authentication and adherence to rate limits set by MailerLite, ensuring secure and effective usage of the service.\u003c\/p\u003e\n\n\u003ch3\u003ePotential Challenges and Considerations\u003c\/h3\u003e\n\n\u003cp\u003eWhile the Update a Campaign endpoint is powerful, there are potential pitfalls to be aware of:\u003c\/p\u003e\n\n\u003cul\u003e\n \u003cli\u003e\n\u003cstrong\u003ePartial Updates:\u003c\/strong\u003e Not all fields may be partially updatable, and overlooking certain required fields can result in errors.\u003c\/li\u003e\n \u003cli\u003e\n\u003cstrong\u003eContent Validation:\u003c\/strong\u003e Updated content must be checked to ensure it conforms to MailerLite's standards and does not trigger spam filters.\u003c\/li\u003e\n \u003cli\u003e\n\u003cstrong\u003eRate Limits:\u003c\/strong\u003e MailerLite imposes rate limits on API calls, which may restrict the frequency of updates.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eIn summary, the Update a Campaign endpoint in MailerLite's API is a versatile tool for email marketers aiming to refine their campaigns, react to feedback, and improve overall engagement, provided these operations are performed within the constraints of already-sent campaigns and API usage limits.\u003c\/p\u003e"}