{"id":9452023841042,"title":"Mailjet Update Contact Properties Integration","handle":"mailjet-update-contact-properties-integration","description":"\u003cp\u003eThe Mailjet API endpoint \"Update Contact Properties\" is a powerful tool for users who need to manage their email contact lists efficiently. This endpoint allows users to modify the property values of a specific contact within their Mailjet account. A contact property is a piece of information associated with an email contact, such as their first name, last name, location, or any other custom data field that the user may have defined to segment and personalize their email campaigns.\u003c\/p\u003e\n\n\u003cp\u003eThe principal use of the Update Contact Properties endpoint is to ensure that the contact data within a user's Mailjet account is up-to-date and accurate. This is essential for maintaining a clean and reliable mailing list, which, in turn, can improve the effectiveness of an email marketing strategy. By using this endpoint, users can solve a variety of problems related to contact list management:\u003c\/p\u003e\n\n\u003cul\u003e\n \u003cli\u003e\n\u003cstrong\u003ePersonalization:\u003c\/strong\u003e By updating contact properties, users can ensure that they are sending personalized content to their recipients. Personalized emails have higher open and click-through rates than generic ones. Updating information like names, birthdays, or interests keeps the personalization relevant.\u003c\/li\u003e\n \u003cli\u003e\n\u003cstrong\u003eSegmentation:\u003c\/strong\u003e Updated contact properties allow for better segmentation of the email list. This means emails can be targeted to specific groups of people based on updated criteria, such as location or purchase history, leading to more effective marketing campaigns.\u003c\/li\u003e\n \u003cli\u003e\n\u003cstrong\u003eData Hygiene:\u003c\/strong\u003e Keeping contact properties up to date helps maintain clean data. Over time, individual's information changes; the endpoint ensures the latest information is reflected in the database. Correct data reduces bounce rates and protects sender reputation.\u003c\/li\u003e\n \u003cli\u003e\n\u003cstrong\u003eAutomation:\u003c\/strong\u003e Accurate and updated contact properties are essential for setting up automated email workflows. For example, triggering a welcome email series when a 'customer_since' date is updated, or sending a special offer when a 'last_purchase' property reflects a recent transaction.\u003c\/li\u003e\n \u003cli\u003e\n\u003cstrong\u003eCompliance:\u003c\/strong\u003e Updating contact properties can assist with regulatory compliance, especially where contacts need to be managed according to specific rules, such as GDPR. For instance, users can update opt-in statuses to reflect a contact's current consent.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eTo use the Update Contact Properties endpoint, API clients need to send a PUT request to the specific URL designated for this action in the Mailjet API. The request must include the Email or ID of the contact whose properties are being updated and the new property values in the form of a JSON object. Proper authentication is also required, typically in the form of API keys.\u003c\/p\u003e\n\n\u003cp\u003eHere is an example of the JSON object that might be sent in the body of a PUT request to this endpoint:\u003c\/p\u003e\n\n\u003cpre\u003e\n{\n \"Data\": [\n {\n \"Name\": \"first_name\",\n \"Value\": \"Jane\"\n },\n {\n \"Name\": \"city\",\n \"Value\": \"Paris\"\n }\n ]\n}\n\u003c\/pre\u003e\n\n\u003cp\u003eIn summary, the Update Contact Properties endpoint of the Mailjet API plays a crucial role in managing a contact list, enabling users to perform necessary updates to contact data for better engagement, segmentation, and compliance with data legislation. By leveraging this endpoint, businesses can maintain the health of their contact lists and improve overall email marketing performance.\u003c\/p\u003e","published_at":"2024-05-13T14:57:48-05:00","created_at":"2024-05-13T14:57:49-05:00","vendor":"Mailjet","type":"Integration","tags":[],"price":0,"price_min":0,"price_max":0,"available":true,"price_varies":false,"compare_at_price":null,"compare_at_price_min":0,"compare_at_price_max":0,"compare_at_price_varies":false,"variants":[{"id":49121260470546,"title":"Default Title","option1":"Default Title","option2":null,"option3":null,"sku":"","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Mailjet Update Contact Properties Integration","public_title":null,"options":["Default Title"],"price":0,"weight":0,"compare_at_price":null,"inventory_management":null,"barcode":null,"requires_selling_plan":false,"selling_plan_allocations":[]}],"images":["\/\/consultantsinabox.com\/cdn\/shop\/files\/f7061ce6e65540ea54e60c20e04b42d8_58fa7458-e9e8-470c-a5ec-32293d1288d2.png?v=1715630270"],"featured_image":"\/\/consultantsinabox.com\/cdn\/shop\/files\/f7061ce6e65540ea54e60c20e04b42d8_58fa7458-e9e8-470c-a5ec-32293d1288d2.png?v=1715630270","options":["Title"],"media":[{"alt":"Mailjet Logo","id":39145203433746,"position":1,"preview_image":{"aspect_ratio":1.0,"height":1080,"width":1080,"src":"\/\/consultantsinabox.com\/cdn\/shop\/files\/f7061ce6e65540ea54e60c20e04b42d8_58fa7458-e9e8-470c-a5ec-32293d1288d2.png?v=1715630270"},"aspect_ratio":1.0,"height":1080,"media_type":"image","src":"\/\/consultantsinabox.com\/cdn\/shop\/files\/f7061ce6e65540ea54e60c20e04b42d8_58fa7458-e9e8-470c-a5ec-32293d1288d2.png?v=1715630270","width":1080}],"requires_selling_plan":false,"selling_plan_groups":[],"content":"\u003cp\u003eThe Mailjet API endpoint \"Update Contact Properties\" is a powerful tool for users who need to manage their email contact lists efficiently. This endpoint allows users to modify the property values of a specific contact within their Mailjet account. A contact property is a piece of information associated with an email contact, such as their first name, last name, location, or any other custom data field that the user may have defined to segment and personalize their email campaigns.\u003c\/p\u003e\n\n\u003cp\u003eThe principal use of the Update Contact Properties endpoint is to ensure that the contact data within a user's Mailjet account is up-to-date and accurate. This is essential for maintaining a clean and reliable mailing list, which, in turn, can improve the effectiveness of an email marketing strategy. By using this endpoint, users can solve a variety of problems related to contact list management:\u003c\/p\u003e\n\n\u003cul\u003e\n \u003cli\u003e\n\u003cstrong\u003ePersonalization:\u003c\/strong\u003e By updating contact properties, users can ensure that they are sending personalized content to their recipients. Personalized emails have higher open and click-through rates than generic ones. Updating information like names, birthdays, or interests keeps the personalization relevant.\u003c\/li\u003e\n \u003cli\u003e\n\u003cstrong\u003eSegmentation:\u003c\/strong\u003e Updated contact properties allow for better segmentation of the email list. This means emails can be targeted to specific groups of people based on updated criteria, such as location or purchase history, leading to more effective marketing campaigns.\u003c\/li\u003e\n \u003cli\u003e\n\u003cstrong\u003eData Hygiene:\u003c\/strong\u003e Keeping contact properties up to date helps maintain clean data. Over time, individual's information changes; the endpoint ensures the latest information is reflected in the database. Correct data reduces bounce rates and protects sender reputation.\u003c\/li\u003e\n \u003cli\u003e\n\u003cstrong\u003eAutomation:\u003c\/strong\u003e Accurate and updated contact properties are essential for setting up automated email workflows. For example, triggering a welcome email series when a 'customer_since' date is updated, or sending a special offer when a 'last_purchase' property reflects a recent transaction.\u003c\/li\u003e\n \u003cli\u003e\n\u003cstrong\u003eCompliance:\u003c\/strong\u003e Updating contact properties can assist with regulatory compliance, especially where contacts need to be managed according to specific rules, such as GDPR. For instance, users can update opt-in statuses to reflect a contact's current consent.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eTo use the Update Contact Properties endpoint, API clients need to send a PUT request to the specific URL designated for this action in the Mailjet API. The request must include the Email or ID of the contact whose properties are being updated and the new property values in the form of a JSON object. Proper authentication is also required, typically in the form of API keys.\u003c\/p\u003e\n\n\u003cp\u003eHere is an example of the JSON object that might be sent in the body of a PUT request to this endpoint:\u003c\/p\u003e\n\n\u003cpre\u003e\n{\n \"Data\": [\n {\n \"Name\": \"first_name\",\n \"Value\": \"Jane\"\n },\n {\n \"Name\": \"city\",\n \"Value\": \"Paris\"\n }\n ]\n}\n\u003c\/pre\u003e\n\n\u003cp\u003eIn summary, the Update Contact Properties endpoint of the Mailjet API plays a crucial role in managing a contact list, enabling users to perform necessary updates to contact data for better engagement, segmentation, and compliance with data legislation. By leveraging this endpoint, businesses can maintain the health of their contact lists and improve overall email marketing performance.\u003c\/p\u003e"}

{
    "Data": [
        {
            "Name": "first_name",
            "Value": "Jane"
        },
        {
            "Name": "city",
            "Value": "Paris"
        }
    ]
}