Sensor Giant Banner Implements Zoho CRM Successfully

CUSTOMER SPOTLIGHT: LARGEST SENSOR COMPANY IN THE U.S. IMPLEMENTS Z-CRM

Posted on June 5, 2013, by Arun

4 Mins Read

Banner Engineering, a leading name in process and industrial automation, has experienced remarkable growth in recent years, having expanded to over 3,000 employees, maintained 7 corporate offices, and developed a range of 147 products. Their journey to maintaining efficiency in sales quotation tracking, however, revealed the limitations of traditional methods like MS Excel, which were causing confusion and additional workload.

The Emergence of a New Strategy

Six months prior to our spotlight, Banner Engineering sought out expertise from Rivet Solutions, renowned consultants in IT and business strategies, to find a resolution for their tracking challenges. The goal was to implement a new Customer Relationship Management (CRM) system that could streamline Banner’s complex processes—all within a strict one-month deadline.

Understanding Banner’s Unique Demand

Rivet Solutions, represented by Ameya Nisal, meticulously reviewed Banner's demanding requirements which spanned over nine pages of quotation parameters. Despite the complexity, Rivet proposed a solution that could not only meet these demands but also ensure that Banner wouldn’t suffer downtime during the CRM transition.

Why Zoho CRM Stood Out

After analyzing multiple CRM options including Salesforce and Sugar CRM, Rivet consultants concluded that Zoho CRM was the superior choice, particularly for its user-friendliness and the rapid timeline for implementation. Zoho's cost-effective nature also resonated well with Banner, as it allowed them to invest only in features they deemed necessary for their operations.

Swift and Effective Zoho CRM Implementation

Exhibiting their expertise, Rivet Solutions achieved the feat of having Banner Engineering independently utilizing Zoho CRM in just 25 days, an accomplishment highlighting both the CRM's intuitiveness and Rivet's exceptional consulting capabilities.

Reaping the Benefits of Zoho CRM

More than five months after implementation, Banner's marketing and sales divisions are fully integrated with Zoho CRM, witnessing a significant improvement in lead management and requirement satisfaction.

Reflecting on a Fruitful Collaboration

“This collaboration showcases the seamless integration of Zoho CRM for one of the leading sensor companies in the U.S. and is a testament to the ease and speed with which CRM solutions can be implemented when done right,” shares a representative from Rivet Solutions.

Contact Consultants In-A-Box for a detailed conversation on how we can personalize a CRM solution for your business. With proven expertise in implementation and training, we ensure to streamline your sales process and increase efficiency with the right CRM tools. Let's collaborate to optimize your business operations.